Do you need to prepare your data for Tableau? Sometimes getting there can be a tedious task. Extracting data from a variety of data sources, combining data from flat files, relational databases, CSV files and other data sources, cleansing, converting and aggregating, merging and splitting data just to get ready to load data into Tableau to search for insights. Does …
The team at nModal was at the Google Analytics Partner summit in October 2012 when Google first announced Universal Analytics. We were floored. The implications of this change are simply enormous. Actually measuring offline to online conversion? Tying the use of a loyalty card in store to purchases online? Tracking a visitor across multiple channels and devices to see how …