As the transition to GA4 ramps up, many are wondering if they can blend UA data together with GA4 data, or if they can back-fill data from the GA4 API into the GA4 BigQuery Export. This article reviews the ways that you can blend Google Analytics data together and how to create both continuous and comparison reports between Google Analytics …
Starting on November 7th, 2022, Looker Studio users of the GA4 connector have been seeing various error messages. The errors include “Looker Studio cannot connect to your data set”, “Data Set Configuration Error”. Another is “Failed to fetch data from the underlying data set”. The reason is that Google has turned on quota limiting for the Looker Studio GA4 connector, …
Having made the BigQuery export available to all GA4 users, a lot of people will be using BigQuery for the first time. Many of them will be connecting GA4 BigQuery to Looker Studio without knowing the risks and without first optimizing their workflows. If you have a large number of daily events in Google Analytics 4 [GA4] and a handful …
In this post, we’ll explore how to calculate the GA4 BigQuery export cost for your site, and how some simple techniques can save you 90% or more on your BigQuery bill.
When comparing data from the 4 different GA4 data sources, you may find that your GA4 data doesn’t match. There are a number of possible reasons depending on what queries and reporting tools you are using, but some of those reasons are built into GA4. Two are related to how GA4 defines and calculates sessions, and one is a common …
What is “(Other)” in GA4 and how can you avoid it?
UPDATE: This issue has been resolved by Google. For more GA4 content, check out our blog. If you are seeing very large user counts on the session default channel report in GA4 in the last few days, you are not alone. And it’s not only in the last few days that this has been an issue; it’s a problem that has …
Learn about the 4 ways you can export data from GA4 and when to use each one
4 options to combine data from all your GA4 properties for roll-up reporting or bulk data download.