Sampling in Google Analytics helps speed up the response from GA, but it can serious affect the accuracy of the data you are looking at. Fortunately, Google Analytics has a great API, and with Analytics Canvas you can use a visual interface to get at your data, know when sampling is happening, and in many cases eliminate it. In our …
Understanding Google Analytics Sampling, Sample Size and Sample Space Nobody likes sampled data if they can have the exact data. Using Analytics Canvas, in the vast majority of cases you can eliminate sampling from Google Analytics. The Google Analytics core reporting API has some new features in the area of sampling that will let Analytics Canvas users understand exactly how …
Sampling can drastically reduce the accuracy of data queried from Google Analytics, but by using the API in many cases it can be eliminated. Google Analytics is clearly an enterprise capable analytics platform. As higher and higher traffic websites take advantage of its features, Google has put in place some limits on how much data can be included in a …
Google Analytics is a powerful tool, and provides a wide range of excellent functionality right in the web interface. But Google knows it hasn’t provided everything. That’s why they created the Google Analytics APIs. Many readers might be using an excel based plugin to pull data using the API directly into a spreadsheet for manual manipulation. Often this is a …
Are you working on year end reporting? If you use Google Analytics, and had more than 500,000 visitors this year and want to use an advanced segment in your reporting (and you should use segments, because segments rock) then it means it is also time to deal with sampling. A query trying to see Non-paid search by source ignores 94% …