How To Aggregate Traffic Sources in Google Analytics

James StandenAnalytics Canvas Tool, Google Analytics Data

If you have to do reporting of your website traffic sources, you’ll notice that the raw data from Google Analytics is often somewhat, well, raw. For example, you might want to report how many visitors came to your website via Twitter- but google analytics will have multiple sources for this- “twitter.com”, “mobile.twitter.com”, as well as other clients- “twittergadget.com” or “hootsuite.com”. …

Analytics Canvas at eMetrics Toronto

James StandeneMetrics

The Analytics Canvas team had a great time at eMetrics in Toronto last week, and met up with lots of interesting Analytics folks- some that we had met before, others online friends we got to meet for the first time in person, and many more we had the pleasure meeting for the first time. It was fantastic to be in …

Keyword Tools: Segmenting your keywords to optimize conversion

James StandenAnalytics Canvas Tool, Keyword Analysis

Getting organic search to your site is important. There are lots of keyword tools available to help you pick which keywords to target, and who is searching for what, but what is actually happening on your site- which keywords are converting? Getting lots of traffic to your site will give your web server a workout. Getting lots of converting traffic …

Analytics Canvas V1.1 more data, more flexibility

James StandenAnalytics Canvas Tool

We’re pleased to announce that Analytics Canvas V1.1 is now available, here are just some of the goodies you will find in this release: 1) Support for multiple Google accounts and full use of OAuth standards to make the authentication with Google Analytics easier, more secure and more powerful. 2) Enhancements that give more access to more data, through the …

Released! Analytics Canvas 1.0: Data KUNG FU for Google Analytics

James StandenAnalytics Canvas Tool

We’re very pleased to announce that Analytics Canvas V1.0 is now available! To Our Beta Testers: A big Thank You to you all for helping us get here! We’re grateful for all your feedback. Analytics Canvas is available in a number of different plans: We believe you’ll find one that gives you the extra Google Analytics data crunching power you …

ETL vs Making a bunch of really hacked together crazy spreadsheets

James StandenAnalytics Canvas Tool, Automation

ETL stands for “Extract, Transform and Load”. ETL is a key process in the business intelligence and data warehousing arena- it’s all about automating data movement and building repeatable, robust processes that take raw data, clean it, fix it, enrich it, and then load it into a location where it can be easily queried and analyzed. The opposite of ETL …

Google Instant Previews in your data

James StandenGoogle Analytics Data

Are you suddenly getting lots of traffic from Google Inc. to your site? What you might not know, is it might be affecting your pageviews and your bounce rate in Google analytics. Google Analytics seems to be recording previews (in some cases at least, not yet clear exactly how) as page views. Take a look at your Google Analytics data. …

Analytics Canvas enters private Beta!

James StandenAnalytics Canvas Tool

Huzzzah! We are declaring the Alpha over, and starting the private Beta for the Analytics canvas tool. We’ll start contacting the first private Beta testers who have signed up over the coming week, and we’ll get them up and running with the Beta1. We just don’t have the bandwidth to have everyone who has signed up test at first, so …