Mark Twain popularised the expression “There are three kinds of lies: lies, damn lies, and statistics”. It is a phrase that I think reminds us that when working with numbers, we have to be careful with the analysis we do. Statistical sampling is a very valid way to come up with accurate, useful measurement from very large sets of data. …
Extraction time reduced by up to 50% nModal Solutions is pleased to announce the release of the public Beta of V1.3 of Analytics Canvas, which takes full advantage of the new Google Analytics Core Reporting API announced today. We’d like to thank Google for having granted us early access to the API, as it is our goal to always deliver …
We all love Google Analytics- it is a wonderful tool, great features, great price, but if you have a high traffic website, it won’t always give you all your data. So how do you avoid fast access mode? How can you eliminate sampling? You need break your request to Google into smaller chunks, so each request is less than the …
While the best queries might not have lots of data, but have the RIGHT data, sometimes you do have a reporting need that means you want to get a lot of different metrics from Google Analytics all at once. Because Goal completions are tracked as metrics, this is often the case- if you are tracking 10 goals, for example, you …
The interwebs are a-buzz today with the announcement by Google that there is now a Premium, paid version of their web analytics product. Google Analytics premium offers a number of key advantages. The service guarantees in the form of SLAs, the more formalised arrangements with certified partners for support, attribution analytics, but perhaps most importantly, more data and less sampling. …
Last week, Google held its annual Google Analytics Partners Summit at the computer history museum in Mountain View California. This year, Google invited ten of its most accomplished third party application developers to present their solutions to the Partners and demonstrate their applications. Analytics Canvas was proud to have been selected to attend, and we had a great time speaking …
Google Analytics is a fantastic web analytics tool- and it is improving constantly. One result of improvements and evolution, however, is that how data is collected and stored changes, and can change your metrics. Usually these step changes are subtle- in certain cases, depending on your traffic and situation they could be earth shifting. While these changes can sometimes be …
We are pleased to announce that V1.2 of Analytics Canvas is now available, both in the free trial, and for upgrade to our subscribers. This release of Analytics Canvas both keeps the application up to date with Google Analytics API changes, and adds some interesting new functionality. It makes it even easier to pull data from multiple Google Analytics Accounts …
1) Reporting bias Maybe the main reason everyone thinks Data warehouses are expensive is because they’ve heard about a really expensive one. While one would think that you’d hear all about the really successful data warehouse projects, the reality often is that really spectacular failures catch our attention more and therefore get more widely reported/discussed 2) The need to buy …
I’ve heard people say things like “don’t get bogged down in all that data- sometimes you have to go with your gut” or “you’ve got Analysis Paralysis- too much data!”. Let’s be clear on one thing- I believe there is such a thing as “Analysis paralysis” – but it’s never because you have too much data. If you find yourself …
If you have to do reporting of your website traffic sources, you’ll notice that the raw data from Google Analytics is often somewhat, well, raw. For example, you might want to report how many visitors came to your website via Twitter- but google analytics will have multiple sources for this- “twitter.com”, “mobile.twitter.com”, as well as other clients- “twittergadget.com” or “hootsuite.com”. …
The Analytics Canvas team had a great time at eMetrics in Toronto last week, and met up with lots of interesting Analytics folks- some that we had met before, others online friends we got to meet for the first time in person, and many more we had the pleasure meeting for the first time. It was fantastic to be in …