A better way to connect Google Analytics and Tableau

Overcome limitations of Tableau’s native Google Analytics connector


Analytics Canvas is the most effective solution for advanced users of Google Analytics. It is also among the most affordable ETL solutions with a robust connectivity to Google Analytics API.

Compare Tableau’s native Google Analytics connector with Analytics Canvas

Why choose Analytics Canvas?

Tableau’s Google Analytics connector can pull Google Analytics data – but it may not be enough to answer your questions.

If you have a website with lots of traffic, you need to know in detail what’s happening, and that might mean hundreds of thousands of rows per day. Connecting to Google Analytics directly in Tableau has limitations.

Analytics Canvas offers a better way to connect Google Analytics and Tableau.

Get all the data you need. See the differences in the slides on the right and download our comparison sheet for quick reference.