Converting your time zone to local time in Google Analytics

Olga Tsubiks Google Analytics Data 0 Comments

Visitors come to a website at different times of day. The heat map below represents a typical profile of a B2B company in North America. Users mostly come to the website during the week, whilst weekends have low traffic. The busiest time of the day is the morning, between 9:00 AM and 12:00 midday. This makes sense, as businesses engage …

Answer These 4 Questions To Help Uncover Your Conversion Funnels

Olga Tsubiks Analytics, Google Analytics API, Google Analytics Data 0 Comments

What is it that turns website visitors into paying customers? What is the process they go through to become subscribers or customers? These two questions are of paramount importance for e-commerce companies, but what if your website does not have a shopping cart? How do you analyze conversion funnels for non e-commerce websites? Chances are, you’ve found the answers to …

Analytics Canvas Free Referral Spam Report

Olga Tsubiks Analytics, Google Analytics Data

How Much is Referral Spam Clouding Your Data? Giving yourself a headache trying to remove referral spam from your analytics data? Wondering if the reason behind your declining conversion rate is spam? Not sure how much those spam sessions are impacting your metrics? Introducing the Referral Spam Report by Analytics Canvas. This report allows you to find out if referral spam …

Google Analytics isMobile and isTablet have left the building

James Standen Google Analytics API, Google Analytics Data

Google has announced a very important change is coming to your Google Analytics data- if you track device types using isMobile and isTablet dimensions they have been eliminated. But don’t worry, you’ll still be able to understand what devices are being used by using the new deviceCategory dimension, and you have at least 6 months as per the Google Analytics …