Google Analytics sampling data

James Standen Analytics Canvas Tool, Avoiding sampling, Google Analytics API 0 Comments

Google Analytics is being used by some very large websites. The result is that there is a lot of data, and one of the realities of tracking a high traffic website with Google Analytics is that often data will be returned as a statistical sample, rather than exact metrics. Ask for too much data and you will get an estimate. …

Getting your Google Analytics data and databases together

James Standen Analytics Canvas Tool, analytics database, Google Analytics Data 0 Comments

While Google analytics is a great way to collect data about web traffic, there is lots of data in other places that you probably need to be looking at too. Where is it? It’s in databases and files. in that SQL Server database that marketing uses to track all its promotions in that MS Access database over in sales where …

Google Instant Previews in your data

James Standen Google Analytics Data 2 Comments

Are you suddenly getting lots of traffic from Google Inc. to your site? What you might not know, is it might be affecting your pageviews and your bounce rate in Google analytics. Google Analytics seems to be recording previews (in some cases at least, not yet clear exactly how) as page views. Take a look at your Google Analytics data. …

Analytics Canvas enters private Beta!

James Standen Analytics Canvas Tool 0 Comments

Huzzzah! We are declaring the Alpha over, and starting the private Beta for the Analytics canvas tool. We’ll start contacting the first private Beta testers who have signed up over the coming week, and we’ll get them up and running with the Beta1. We just don’t have the bandwidth to have everyone who has signed up test at first, so …

Combining Google Analytics data with external sources – the next level of analytics

James Standen Analytics Canvas Tool, Google Analytics API 0 Comments

Google Analytics data is incredibly valuable stuff. But there is a way to make it radically more useful. Combine it with other data, from outside Google Analytics. If you are not doing this now, then using data that is external to Google analytics will bring your “Analytics Game” to the next level. If you are doing it, push it further. …